Thursday, June 30, 2011

In the Shop Right Now....

The Cotton Teneo Dress with leather accent patch.

Just added..... the Teneo & Duelle dresses as well as more Grille Kaftans. I have stolen my own sample of the Grille kaftan and have worn it an embarrassing amount of times these past two weeks, nothing like stealing from your own collection. I love the print on it and was so thrilled when I was able to get more of this lovely fabric yesterday.

Twitter @VainandVapid///


Just watched: Split screen love story... New York + Paris ÷London = Awesome.

Just draped: Already thinking about what's next and considering incorporating the side cowl in some future designs, practicing never hurts. PS... The moodboard for the summer collection in the background but more on that later.

Just came from: The garment district (kind of a given for me) & the best margaritas ever at Tortilla Flats. Plus, I couldn't resist peaking into AllSaints even if the whole store is barricaded by a wall of sewing machines.

Just sewed: Another of The 'Ahu Tops....

Just listened to: DJ Sneak vs Le Knight Club - Intergalactik Disko. So summer....

Sunday, June 26, 2011

Behind the Scenes .....

Just a few photos Alana took during our lookbook shoot the other day.....

Thursday, June 23, 2011

Theyskens Theory Resort 2012


Got to preview the Theyskens Theory Resort 2012. I loved seeing the clothes in person because I have always loved the unique way Olivier has of cutting everything (please see the amazing bias cut tweed jacket below!). Inspiration was a Venice Beach girl and all the pieces in the collection are very easily interchangeable, the color story could almost be described as "rainbow" with a fair amount of attention still given to black and navy. One of my favorites was the maxi dress with leather fringe back detail but the looseness and airiness of the collection is always so beautiful.... plus, I can't really think or wearing sweaters right now but in the winter I could live in that striped sweater.

Monday, June 20, 2011

Vain & Vapid Summer 2011 Lookbook Pt.2

Tinte Silk Dress.

Duelle Raglan Sleeve Dress.

Teneo Draped Dress in red & black houndstooth print, leather patch accent.

Signe Crossover Dress in dagger print silk georgette/leather harness.

Photography by: Alana Davis
Assistant: Cisco Matesanz
Styling: Talia Shulze
Make Up: Nicole Rivera
Model: Arianna/Emmanuel NY Models
Coordinator: Leslie Bernstein
Production Assistant: Michael Isaacs
Location: Wix Lounge*

And there you have it, the full Vain & Vapid summer 2011 lookbook. It was a blast to shoot. I feel very fortunate to have had such a great team of people to work with. It's always a pleasure working with Alana, I feel like we have worked together so many times that we developed a great working rhythm.

I designed the majority pieces in this collection with the idea of having something that can easily go from day to night. I always love the idea of having something that feels right in a lot of different circumstances with just a small adjustment to the styling. The first group posted yesterday was styled more casually and this second group, while styled more aggressively can also find it's way into the daily wardrobe (well, everything but the last dress unless you are ADR..... ). Sourcing the fabrics was a painstaking process this time around, I was very determined to find the most interesting prints in the best quality that suited the mood of this collection and did sort of struggle with my natural inclination of making everything in black. Check out more of the shots from that day here.

*Many thanks to Wix Lounge for lending us their beautiful space, it was our favorite location thus far from all the lookbooks we have shot and their staff couldn't have been nicer. Plus it's open to the public if you need a break or you find yourself in Chelsea and want a quiet, lofty place to work. How great is that?

Shop Update: In the shop later today....
..::: The Vain & Vapid + Humunuku Shoppe Ahu Top

The rest of the dresses will be available over the next couple of weeks. The harness will also be available for purchase shortly.

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Sunday, June 19, 2011

Vain & Vapid Summer 2011 Lookbook Pt.1

Teneo Draped Dress. 100% Cotton, leather patch accent.

Grille Silk Kaftan.

Pontos Pleated Jacquard Polka Dot Dress.

Photography by: Alana Davis
Assistant: Cisco Matesanz

Styling: Talia Shulze

Make Up: Nicole Rivera

Model: Arianna/Emmanuel NY Models

Coordinator: Leslie Bernstein

Production Assistant: Michael Isaacs

Location: Wix Lounge

*special thanks to my adorable intern Bradford who helped in the production of the samples.

The rest of the collection, all the details about the shoot and info on the upcoming shop updates tomorrow. ...

Summer Wish List cont...///

Madewell Chambray Overalls, Fleabags Peru Visor, Gabriela Artigas Tusk Earrings, Rag & Bone Addington Wedge, Kate Spade Coin Purse, Fleabags Waist Wallet, Vena Cava x Tevoversix Orson Clog.

Saturday, June 18, 2011

In the Shop Right Now: The 'Ahu Top

In the shop right now..... The 'Ahu Top.

Available and all ready to ship in xs,s,m & l.